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Type of publication: Audio

Future Trends in Digital Marketing

AGN Global Business Voice: Practice Management

While many firms are currently focused on addressing resource challenges, it’s crucial not to overlook the importance of staying updated on the latest marketing techniques driving revenue growth. By understanding contemporary digital marketing strategies, firms can position themselves to weather the current storm and emerge stronger. Some may even leverage these techniques for staff recruitment.

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Evaluating AGN Member Digital Maturity

AGN Global Business Voice: Practice Management

Between April and September 2023, the AGN EMEA IT Committee surveyed members across the world through the ‘Digital Maturity Survey’. The purpose of the research is to support members by revealing common issues, key challenges and members progress on their journey to digital transformation. The survey also provides valuable benchmarking information allowing members to assess their relative position helping to inform their own strategy.

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ESG – Reducing Risks and Identifying Opportunities

AGN Global Business Voice: Practice Management

The Essential Guide to Environmental Social & Governance (ESG) for Accountants – Reducing Risks and Identifying Opportunities. For now, ESG issues only really impact larger firms serving public interest entities, and smaller-to-medium-sized practices probably have five to ten years to make any changes needed – right?

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Developing & Realizing Business Value

AGN Global Business Voice: International Business Issues

Are you interested in a valuable proposal?

Almost every week, many accounting businesses are getting “those calls“ related to business value. In some respects, it’s really nothing new. Larger firms have absorbed smaller ones for many decades, and from time to time, we have seen externally funded consolidators active in the market. It’s certainly the experience in the US and Europe and parts of Asia that famous accountancy brands, regional or local, have been absorbed into larger internationally branded firms or even into technology businesses. (Read our June 2022 AGN Global Business Voice – The New Consolidators?)

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Unleashing the Power of ChatGPT

AGN Global Business Voice: International Business Issues

There is a widespread acknowledgement of the value that ChatGPT brings to customer service, enabling quick responses to common queries and streamlining communication with clients. But it also has to be recognised that the tool is imperfect.

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Managing Generational Friction

AGN Global Business Voice: Practice Management

We must have always had a multi-generational workforce, so why has the notion of workplace friction between age groups, sometimes referred to as ‘Generational Friction’, become an issue on the radar of business leaders?

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The AGN Advisory Migration Methodology – Supporting member journeys from compliance to advisory

AGN Global Business Voice: Practice Management

Accountants ‘move to advisory’, or their transition from pure compliance services to a more advisory centred approach, is a phenomenon driven by the deployment of the latest technologies and changing client expectations. The technologies deliver production efficiencies – freeing up a professional’s time. The technology can accumulate large amounts of client data and thus analytics allow greater insights into the client’s financial health and performance.

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The Great Female Resignation…? The AGN ‘Women of Impact’ Initiative

AGN Global Business Voice: Practice Management

Why are women professionals so poorly represented at senior levels within many firms across the sector? In 2021, the AGN Women of Impact (WOI) awards program sought to recognise the unique impact of women accountancy professionals and staff within our member firms. We focused on outstanding contributions and leadership, often delivered in very difficult circumstances during the pandemic. The process surfaced some amazing tales of excellence, professionalism and selflessness.

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